Change isn't documentation

Let’s be real: a lot of change work out there is surface-level. 

Someone redesigns a process or implements a shiny new system, sends out an email campaign, maybe runs a training session, and calls it transformation. But all too often, people are left trying to navigate it in the dark. 

Confused, overwhelmed, and unsure where they fit into it all.

That’s not the kind of change I do.

I work at the intersection of change, communication, coaching, and culture. And I don’t believe in change being done to people. I believe in change being created with them.

What I actually do in change

My work is about facilitating real conversations and building clarity from the inside out. I create the space for people to stop, reflect, ask questions, and start owning the change instead of reacting to it.

Let me give you a few real-world examples:

• A tech team mid-restructure didn’t know where they stood. Morale was low, roles were unclear, and every meeting felt like firefighting. I ran a series of collaborative sessions where we mapped out their current reality, clarified expectations, and co-created new ways of working. The result? Better team alignment, renewed energy, and a delivery roadmap that made sense to them... not just the leadership team.

• A business rolling out a new service platform thought they just needed training. But when we dug deeper, we realised what they actually needed was confidence. So we built a layered engagement and coaching programme that helped people not only learn the system, but understand why it mattered and how it would help their clients. Engagement skyrocketed... not because the system changed, but because people believed in it.

This is what happens when people are invited into the process. When you stop doing change at them and start doing it with them.

People can’t thrive if they’re just trying not to drown

Too many organisations throw their people into the deep end during change. They tell them to “embrace the unknown” without giving them the tools, mindset, or space to do so. That’s not just bad for morale, it’s f*ing bad for business.

People need development. They need support. They need time to unlearn, relearn, and rebuild. 

You can’t expect someone to take on a new way of working, a new identity, or a new rhythm when they haven’t even had a chance to process what they’re letting go of.

That’s why I bring a coaching lens into every bit of my change work. Because behaviour change, mindset shifts, and confidence-building are all part of the transformation – not an afterthought.

What makes working with me different

I’m not here to tick boxes. (Shocker)

I’m here to shift the whole experience of change. When you work with me, you get:

• A calm, strategic sounding board who helps you get clear on the people-side of your change.

• A skilled facilitator who can hold a room (or a Zoom call) full of uncertainty and move it toward clarity.

• A coach who listens deeply, challenges kindly, and supports meaningfully – helping individuals and teams step into change instead of shrinking from it.

• A guide who can translate business goals into human stories – so your people understand what’s changing and why it matters to them.

This isn’t a top-down model. This is change led with empathy, clarity, and intent.

If you want sustainable change, then friends, start with the people

Change that lasts doesn’t come from comms plans or governance boards. 

It comes from people feeling safe, heard, and empowered. 

It comes from developing people alongside processes. It comes from giving them more than just armbands in the storm, it is giving them the skills to swim confidently through it.

So here’s your reminder:

Don’t just drop people into the deep end. Take them on the journey. Build their capability. Help them grow into the change, not just survive it.

Call to Action: Want to Do Change Differently? Let’s Talk.

If you’re leading a change and know it needs to feel more human, more intentional, more empowering 

I’d love to partner with you. Whether you need a one-off session, a full programme of support, or just someone to help make sense of the mess, I’m here.

💬 Message me Lucy Grimwade 

📧 Email me lucy@lightsparkgroup.com 

📅 Book a discovery call Zoom Scheduler